| Name your own Duba Prime Real Estate, Dubai Metro station could be named after a company it as been announced that 23 metro stations could be named after companies those that can afford it that is.
The Roads and Transport Authority (RTA) yesterday announced the Dubai Metro Naming Rights Project, which will give companies and institutions the opportunity to put their names to 23 stations along the Red and the Green Lines. While the Red Line would be operational by September 2009, the Green Line would start functioning in March 2010.
The interested parties will have the ability to secure a station name from the outset is unique — no other government in the world has planned naming rights as part of its transport infrastructure at the conception stage.
No personal family names are allowed. Moreover, the company should be financially stable, should have no history of any fraud or unethical behaviour, should be committed to the development of the emirate, should have been established for at least two years and have a corporate social responsibility policy in place or in the process. Tobacco, alcohol, adult content and gambling brands will not be allowed.
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